Tuesday, September 30, 2008

Mobile Internet Publishers' Havens?




BuzzCity
- Championing the developing countries, such as: Indonesia, Philipinnes, South Africa, Ghana, Kenya, Middle East, Thailand, Sri Lanka, Pakistan, India - Low rate at $0.01 at any country, even including banner advertisement - Minimum spending at $20 only!





AdMob
- Expensive rate relative to conversion rates in developing countries - Main traffic is in United States, tailing BuzzCity in other developing countries - Higher payout! (According to AdMob forum users)



Yahoo & Nokia

- Just for premium brands that can afford high CPM






Google


- New (and "still" small) player on the mobile block

ZestAdz, Mobango, Mkhoj, Mojiva, Agamata

- New (and small) players on the mobile block

Admoda

- most expensive entry point at $500
- Need to pay transaction cost yourself!

DeskTrade

- minimum bid of $0.05 at any country, simply one of the most expensive!
- only for publishers who are confident of sustaining high CPA cost

QuickTips:

1. Use BuzzCity if you want to spend little and earn considerably enough. The King of networks in developing countries.

2. Use AdMob if you want to earn a lot and the majority of users you want are in US.

3. Use BOTH, if you want the best of both worlds!




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